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Practices for Keyword Research & Localization Practices for Keyword Research & Localization
Aug. 4
Keyword research and content localization are crucial for the SEO success of international websites. Learn proven tips to keep your campaigns in good shape. Throughout my career as a search marketing consultant, I have been a strong advocate for: Conducting keyword research for each target market. Expertly localizing content. Yet, I still feel the need […] read more
Free Plugins for WooCommerce Free Plugins for WooCommerce
Aug. 3
The WooCommerce plugin launched in 2011, enabling users to turn their WordPress sites into ecommerce storefronts. Today, approximately one-fourth of all online stores use WooCommerce and free plugins for WooCommerce, which is now owned by Automattic, parent of WordPress. Here is a list of useful free plugins for WooCommerce to enhance your store. There are […] read more
4 High-converting Email Segments for Ecommerce 4 High-converting Email Segments for Ecommerce
Jul. 23
Ecommerce has experienced incredible changes in the past few months. Consumers who had not embraced online retail are now forced to adopt it. High-converting email segments for ecommerce can help marketers reach these new buyers by improving relevancy. The concept of email segmentation is to divide your subscribers based on behavior or demographics, with each […] read more
Understanding Core Web Vitals for SEO Understanding Core Web Vitals for SEO
Jul. 21
Core Web Vitals for SEO. On rare occasions Google provides expectations of upcoming algorithm changes. For example, Google alerted us to the mobile-first index change and, also, the inclusion of SSL signals. In each case, Google allowed plenty of time for websites to implement technical changes. Once again, Google has given us a heads-up with […] read more
UX and UI Design Trends 2020 UX and UI Design Trends 2020
Jul. 13
UX and UI design trends are changing all the time, often subtly, and to make this happen, UI design is working hard behind the scenes. You need only cast your mind back to humbler (and clunkier) web and mobile interfaces to realize how far we’ve come. UI and UX designers are constantly innovating, providing more […] read more
Google Analytics for Track Site Changes Google Analytics for Track Site Changes
Jul. 9
The ability to measure changes to pricing, shipping, and other items is essential to successful ecommerce merchants. Google Analytics has features to document and track site changes to provide critical feedback. Annotations in Google Analytics allow you to record change history. “Create new annotation” appears to the lower right in any graph report. Previous annotations […] read more
Reverse Image Search: Your Complete Guide Reverse Image Search: Your Complete Guide
Jul. 7
Searching for the original source of an image online? Here’s your complete guide to reverse image search on all the major search engines. Searching for the original source of an image you like online? Want a complete list of all the pages your image appears in on the web? Here’s your complete guide to reverse […] read more
Top 10 UI Templates for Figma and Adobe XD 2020 Top 10 UI Templates for Figma and Adobe XD 2020
Jun. 29
Planning a web or app design project? Top 10 UI templates for Figma and Adobe XD 2020.Ever wondered why iOS apps have a similar look and feel all across all different devices? Well, we’re going to tell you anyway. It’s because they all use visual elements from the same iOS UI kit. Ensure your next […] read more
Nofollow Links When Migrating Sites Nofollow Links When Migrating Sites
Jun. 24
Using nofollow links when migrating sites from one domain to another is not recommended, Google says. Google’s team of webmaster trends analysts discuss the intricacies of nofollow links in the first episode of the company’s new podcast. The podcast brings together Google’s John Mueller, Martin Splitt, and Gary Illyes to discuss topics related to search […] read more
How to Protect Online Store How to Protect Online Store
Jun. 22
How to protect online store? As an online store owner, security is one of your top priorities. Not only are you responsible for your own files, order information, and hard work, you’re also responsible for customers’ personal data. The last thing you want is for that information to fall into the wrong hands. But eCommerce […] read more
Ecommerce Product Releases: Summer 2020 Ecommerce Product Releases: Summer 2020
Jun. 18
Here is a list of product releases and updates for mid-June from companies that offer services to online merchants. There are updates on visual search, lending, loyalty programs, payments, fraud protection, and gaming. Ecommerce Product Releases 1. Avalara helps businesses automate consumer use tax compliance. Avalara, a provider of cloud-based tax compliance automation for businesses, has announced the […] read more
20 WordPress Plugins to Manage a Blog 20 WordPress Plugins to Manage a Blog
Jun. 16
A blog can promote your brand and provide valuable content. WordPress is arguably the best platform to host a blog, mainly due to roughly 50,000 free or inexpensive plugins to add useful features and functionality. Here is a list of plugins to manage a blog on WordPress. There are tools to create and edit content, […] read more
Top 5 Mobile Page Speed Fixes Top 5 Mobile Page Speed Fixes
Jun. 15
In this post, we’ll share the top five issues that impact mobile page speed in our experience. We’ll also offer tips to assess and quickly fix. 5. Tracking Tags An explosion of ad services has led sites to install dozens of pixels, slowing performance. Many sites rightfully rely on Google Tag Manager but fail to optimize the […] read more
What Is the Best Word Count for SEO? What Is the Best Word Count for SEO?
Jun. 11
How many words do you need to rank in first place? What is the optimum length of copy for SEO? What Is the Best Word Count for SEO? Find out the truth behind word count and SEO. The purpose of the copy, the detail it needs to contain and the audience it is speaking to […] read more
20 Free Web Design Tools 20 Free Web Design Tools
Jun. 10
Free resources from the design community can add value to an ecommerce site. Here is a list of new free web design tools and elements from spring 2020. There are designer and developer apps, coding resources, color tools, fonts, and more. All of these tools are free, though some also offer premium versions. Free Design […] read more
Google Explains Which Pages Should be Removed Google Explains Which Pages Should be Removed
Jun. 8
Google’s John Mueller on how to identify pages to block. Then he explains why some low traffic pages are okay. In a Google Webmaster Hangout, Google’s John Mueller answered which low traffic pages to noindex and which ones to not worry about. Are Low Traffic Pages  Harmful? It’s generally understood that it’s a good idea […] read more
Free Commercial Fonts for 2020 Free Commercial Fonts for 2020
Jun. 2
Adding a new font to your ecommerce site can create a fresh, unique look. A dramatic display font could grab attention. A cool script could set a mood. Here is a list of fonts released in the last year. All of these fonts are free for commercial use, though some require a subscription. Before using […] read more
How To Adapt Your SEO Strategy During COVID-19 How To Adapt Your SEO Strategy During COVID-19
Jun. 1
Putting a stop to marketing efforts during COVID-19 could be a death sentence for your business. But you might not have the funds to invest in long-term marketing efforts. Learn how to update your SEO strategy to capture traffic by making the most of the resources you already have.The world has changed drastically in the […] read more
57% of Europeans shop online more than ever 57% of Europeans shop online more than ever
May. 28
Europe has turned into a continent of online shoppers during the corona crisis. Since the beginning of the current contact restrictions, 57 percent of European consumers shop online more than ever. About one in three Europeans (30 percent) are spending more money on virtual experiences. Ever since the corona virus Covid-19 hit Europe, people are shopping […] read more
What is Open Graph? What is Open Graph?
May. 27
Open Graph tags can significantly improve your click-through rate on social media. Learn what you need to know to successfully begin implementing them on your website. What is Open Graph? Why use Open Graph? How to implement Open Graph tags on WordPress Which Open Graph tags should you implement? Free tools to optimize Open Graph […] read more
Photoshop Collage Photoshop Collage
May. 26
Discover how collage, a 2020 design trend, is being used by brands and creators, and get tips for making a collage in Photoshop. Photo collage and picture collage are certainly seeing a resurgence, partly thanks to prominent artists, brands, and social media influencers creating memorable, eye-catching collage art or helping users to create their own collages. […] read more
8 Ways to Make Your E-Commerce Website Faster 8 Ways to Make Your E-Commerce Website Faster
May. 25
Having a fast website will benefit your customers’ experience with your service and product. Start with these eight tips when focusing on your e-commerce platform’s performance. Trustworthy e-commerce research and case studies show that the recommended site load speed shouldn’t exceed 3 seconds. In practice, the longer the website loads, the worse the conversion rate, the bounce […] read more
Shopify vs WooCommerce vs BigCommerce: A guide to your first online store Shopify vs WooCommerce vs BigCommerce: A guide to your first online store
May. 17
As a newbie into the world of eCommerce, the challenges in setting up a store can seem overwhelming. After doing all of the work of research, finding products, and setting budgets, you still have to select how to create your website in a way that brings you the best results. The good news is, there […] read more
Mobile-Friendly: Tips for a Successful Mobile Website Mobile-Friendly: Tips for a Successful Mobile Website
May. 15
Mobile first is now the name of the game in the online world. We’ll show you (and all those who have missed out on mobile SEO so far) why mobile friendly is important, and how to make your own website really mobile-ready. Why is Mobile Friendly Optimization important? In 2013, only 16% were surfing the […] read more
5 Free Tools To Help You Better Understand Your Audience 5 Free Tools To Help You Better Understand Your Audience
May. 11
As a content marketer, it’s important to have a deep understanding of your readers to capture their attention and provide information that they’re looking for. This article shares the top 5 free tools writers can use to better understand and connect with their target audience. As every good writer knows, it’s important to understand your […] read more
Top 10 Logo Design Trends and Templates 2020 Top 10 Logo Design Trends and Templates 2020
May. 11
First impressions are important. That’s why it’s essential to keep up with the latest logo trends to ensure your personal or business branding always looks fresh. Whether you are a designer working on client projects or a small business owner who’s keen to take control of your company’s visual identity, we can help you find the […] read more
Your Personal Branding in 2020 Your Personal Branding in 2020
May. 8
Tips and Templates to Overhaul Your Personal Branding in 2020 From your personal website template and business card template to your custom font and brand logo, using personal branding templates can help set you apart from the competition and speed up your time to market. What is Personal Branding? Every day, whether consciously or not, […] read more
Page Speed Optimization: How to Improve Your Website’s Loading Time Page Speed Optimization: How to Improve Your Website’s Loading Time
May. 1
When you’re on the internet, nothing is more annoying than a website that loads slowly. A slow loading website also gives negative indicators to Google, and for online shops in particular, every extra second of loading means losses in sales. In this guide, you will learn what page speed is, how to measure it, and […] read more
How To Sell Internationally With A WordPress Translation Plugin How To Sell Internationally With A WordPress Translation Plugin
Apr. 30
If you want to sell internationally then having the functionality to do so should be a key requirement for your WordPress website. If you’re a globally minded entrepreneur, selling internationally and having the functionality to do so should be a key requirement for your WordPress website. Luckily, setting up a website for international ecommerce is made […] read more
Optimize Your Content for SEO Optimize Your Content for SEO
Apr. 23
Have you heard the phrase “Content is King”? Most people have because good content pulls users into your website for free. SEO is the main factor in how widely viewed content is and how much free (yes, free!), organic search traffic it wins. SEO is fairly complicated, which can make creating SEO-friendly content overwhelming. This […] read more
Color Trends 2020 Color Trends 2020
Feb. 17
It’s not only the start of a new year but a new decade—which means the chance to throw out the proverbial old, and embrace all new color trends 2020. For anyone that works with design, color is king. But which color palettes look set to serve you best in the new year? We looked to […] read more
Content Trends for 2020 Content Trends for 2020
Jan. 16
The Most Exciting Content Trends for 2020. As technology evolves, more and more people shop online instead of visiting brick-and-mortar stores. This increases the value of digital marketing to commercial brands, and content marketing in particular. Every seasoned advertiser needs to break through the information noise on the web and deliver unique branded messages to prospective clients. […] read more